Select a Solution
Do you need to send out an announcement to everyone in a specific area of Los Angeles County or the city of Burbank but don’t know where to start? Do you own a small business that does not have the budget to purchase a mailing list or expensive mailing permit, or the preparation time it takes to send out a direct mail campaign? The United State Postal Service (USPS) has come up with an ingenious solution for local businesses looking to send their unique messages to potentially interested residents in their area: Every Door Direct Mail (EDDM) made available through USPS.
Save Big on Postage
The United States Postal Service offers reduced cost on postage for EDDM customers, and no prep or mailing lists are necessary. Sending out a typical direct mailer can cost a whopping 75 cents per piece, but by using Every Door Direct Mail, postage prices are slashed down dramatically to 17.5 cents a piece on between 200 and 5000 mailings daily, even for large size mailings such as flyers, postcards, brochures, menus, and more. This method call literally save you hundreds when factoring in the costs you would pay for First-Class postage, mailing permits, mailing lists, and time.
Choose the Route you Want
Not only is it a steal, but it’s also incredibly easy to execute. There’s no need to print out labels and waste more money on ink. Just pick an area (such as a specific neighborhood in Burbank) or specific zip code (perhaps in Los Angeles County), iron out a design for your mailer within USPS’s guidelines, print, and have your freshly printed mailers taken over to your area’s post office. They’ll take care of the rest. Even if you’d prefer to ship along a carrier route or a certain amount of miles from your establishment (a 5 mile radius, for example) rather than just a certain zip code, the US Postal Service gives you that option as well. They simplified the process even further by including a tool on their website for mapping out exactly the route you want.
Steer Focus Away from Prep and Mailing Lists
By removing the headache of tracking down the perfect mailing list while still allowing businesses the ability to target desirable neighborhoods, Every Door Direct Mail gives you the opportunity to focus on creating the perfect design. So, worry about the design and route. Let the post office take care of the rest.
Why stick to sending to only certain people in your community, when you can send to your coupons, grand opening, special sale, or listing sold announcement to everyone in the area you want and save time and money in the process? It’s no wonder countless businesses, from retail stores to real estate agencies to family restaurants to automobile dealerships, and any business in between trust Every Door Direct Mail (EDDM) to deliver their custom announcements to every mailbox in their area.